Clinic owner of Physio Fit Adelaide
CMBA Mentor, Clinic Mastery
Hey I’m Pete 🙋♂️
I started out as a client of Clinic Mastery in their first intake a couple of years ago after hitting a point in my business where financially I was doing quite well, however the business was made up entirely of myself and my business partner and, with the extremely long hours we were doing, we realised this wasn’t sustainable and something had to change! Taking on the direction of the Clinic Mastery team, we implemented and had great success in creating the business and the lives that we envisioned.
It was almost a natural next step to join the team and help others to realise their goals by assisting with my passions of marketing, content creation, understanding your numbers and team development. It truly is an incredible feeling to watch the growth of our clients!
My journey in Physiotherapy began in an odd manner, I initially studied engineering for 6 months before dropping out of that to study exercise science, which I only joined as my friend was doing it. To say I wasn’t the greatest student in the first year would have been far too kind. It wasn’t until the start of my second year that’s things changed – during a social indoor soccer match I broke my right leg in half (just like the YouTube videos!) and was forced into a full leg cast for 3 months! During this time I had nothing to do but study & thus my grades improved dramatically. However, it wasn’t until my cast came off and I found out I couldn’t ‘just return to elite sport’ that the gravity of the situation hit – I had to learn to walk in a pool with a physiotherapist and about 6 other people, none of whom were under 80…How that physiotherapist helped me both mentally and physically through one of the toughest times of my life has stuck with me ever since. I wanted to do for other people, what he did for me.
This deep desire to help others through injury and pain led me to create my business and continually expand, because whilst there are only so many people I can help with my own hands, as an extension of myself my business can have an amazing impact on so many people – realizing my goal at a bigger scale than I ever thought possible!
After working at a health care clinic for only 6 weeks, and being continually frustrated with many of the differing values and standards present, I decided to start my own clinic out a crossfit gym – just one room, with no reception…the anti-client experience. After a couple of months this became a partnership with Andrew Zacharia and then only 7 months down the track we made the decision to build a strong business foundation by starting our Clinic Mastery journey, a large investment for such a young clinic, but one that has allowed us to fast track our goals for impact and success.
Only 3 years after joining the program we had grown from just the two of us in a couple of small crossfit offices, to two large multidisciplinary clinics with a team of 23 amazing people; and having stepped back completely from consulting in order to best support and grow our team – with a business that now ran on systems in place of us. In 2019 our team were recognised for their achievements by winning the Telstra Small & Succeeding Business Award and I was also humbled to be recognised as one of South Australia’s top 40 entrepreneurs under 40.
My other passion is growing and nurturing young health professionals to be successful & as a result Michael Rizk, Andrew Zacharia and myself run iMoveU, a movement designed to help bridge the gap between University and private practice for all allied health practitioners.
Invest in yourself, invest in your team and invest in your business.
Be the person who gives more value than anyone else!
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